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Report Title

Soft Drinks in Italy

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Soft Drinks in Italy


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Soft Drinks in Italy

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Soft Drinks in Italy



Executive Summary

Soft Drinks in Italy industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2010-14, and forecast to 2019). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Italy soft drinks market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

The soft drinks market consists of retail sale of bottled water, carbonates, concentrates, functional drinks, juices, RTD tea and coffee, and smoothies.

The Italian soft drinks market had total revenues of USD 17,605.1m in 2014, representing a compound annual growth rate (CAGR) of 0.7% between 2010 and 2014.

Market consumption volumes declined with a compound annual rate of change (CARC) of-1.2% between 2010-2014, to reach a total of 15,188.5 million liters in 2014.

Italy has Europe's highest per capita consumption of bottled water.

Key Findings

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the soft drinks market in Italy

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the soft drinks market in Italy

Leading company profiles reveal details of key soft drinks market players' global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Italy soft drinks market with five year forecasts by both value and volume

Macroeconomic indicators provide insight into general trends within the Italy economy

Reasons To Buy

What was the size of the Italy soft drinks market by value in 2014?

What will be the size of the Italy soft drinks market in 2019?

What factors are affecting the strength of competition in the Italy soft drinks market?

How has the market performed over the last five years?

Who are the top competitiors in Italy's soft drinks market?

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The Coca-Cola Company; LGR Holding; Nestle; San Benedetto


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