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Country Profile: Ice Cream Sector in Australia

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Country Profile: Ice Cream Sector in Australia


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Country Profile: Ice Cream Sector in Australia

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Country Profile: Ice Cream Sector in Australia



Executive Summary

Country Profile: Ice Cream Sector in Australia

Summary

The Ice Cream sector in Australia is driven by rising disposable income and growing consumer demand for premium ice cream products in the country. Of all the markets, Take-Home and Bulk Ice Cream is the largest in both value and volume terms and is also forecast to register the fastest growth during 2016-2021. On-trade transactions account for the leading share in the distribution of Ice Cream products in the country. Flexible Packaging is the most commonly used package material in the sector, while Paper & Board is forecast to register the fastest growth during 2016-2021. Unilever, Australasian Food Group and Bulla Dairy are the leading market players in the Australian Ice Cream sector.

GlobalData's Country Profile report on the Ice Cream sector in Australia provides insights on high growth markets to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

What else is contained?

Market data: Overall market value and volume data with growth analysis for 2011-2021. The overall market value and volume included in the report is split on the basis of On-trade and Off-trade

Category coverage: Value and growth analysis for Artisanal Ice Cream, Impulse Ice Cream-Single Serve, and Take-Home and Bulk Ice Cream with inputs on individual category share within each market and the change in their market share forecast for 2016-2021

Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016

Distribution data: Percentage of sales within each market through distribution channels such as On-trade, Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others

Packaging data: consumption breakdown for package materials and pack types in each market, in terms of percentage share of number of units sold. Package material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; Pack data for: Carton, Film, Bag/Sachet, Tub, Wrapper, Bottle, and Tube.

Scope

The Ice Cream sector in Australia is forecast to grow at 2.5% CAGR in value terms during 2016-2021

The per capita consumption of Ice Cream is higher in Australia compared to the global and regional levels

On-trade transactions account for the leading share in the distribution of Ice Cream products in Australia

Artisanal Producers lead the Australian Ice Cream sector in value term

Flexible Packaging is the most commonly used package material in the Australian Ice Cream sector

Reasons to buy

Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

Manufacturers can identify the opportunities to position products with H&W attributes/benefits

Access the key and most influential consumer trends driving Ice Cream products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target

Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector

Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.

Table of Contents

1. Report Scope 1

2. Executive summary 3

3. Australia in the global and regional context 5

3.1. Australia's share in the Global and Asia-Pacific Ice Cream sector 5

3.2. Australia compared to other leading countries in Asia-Pacific 6

4. Market size analysis-Ice Cream sector 7

4.1. Value and volume analysis-Ice Cream sector in Australia 7

4.2. Per capita consumption-Australia compared to Asia-Pacific and globally 8

4.3. Extent to which consumers are trading down-Off-trade 9

4.4. Extent to which consumers are trading up/down-On-trade 10

4.5. Value and volume analysis by markets in the Ice Cream sector 11

4.6. Growth analysis by markets 12

5. Market and category analysis 13

5.1. Per capita consumption analysis by markets 13

5.2. Market analysis: Artisanal Ice Cream 14

5.3. Market analysis: Impulse Ice Cream-Single Serve 15

5.4. Market analysis: Take-Home and Bulk Ice Cream 18

6. Distribution analysis 21

6.1. Distribution channel share analysis: Ice Cream sector 21

6.2. Distribution channel share analysis: Artisanal Ice Cream 22

6.3. Distribution channel share analysis: Impulse Ice Cream-Single Serve 23

6.4. Distribution channel share analysis: Take-Home and Bulk Ice Cream 24

7. Competitive landscape 25

7.1. Brand share analysis by sector 25

7.2. Brand share analysis by markets 28

7.3. Brand share analysis by category 32

7.3.1. Impulse Ice Cream-Single Serve 32

7.3.2. Take-Home and Bulk Ice Cream 34

7.4. Private label share analysis 36

8. Health & Wellness analysis 38

8.1. Market size analysis by Health & Wellness claims 38

8.2. Market size analysis-Health & Wellness product attributes 39

8.3. Market size analysis-Health & Wellness consumer benefits 41

8.4. Leadingcompanies in Australia's Health & Wellness market 43

9. Packaging analysis 44

9.1. Packaging share and growth analysis by package material 44

9.2. Packaging share analysis by package material 45

9.3. Packaging share and growth analysis by pack type 46

9.4. Packaging share analysis by pack type 47

9.5. Packaging share and growth analysis by closure type 48

9.6. Packaging share analysis by closure type 49

9.7. Packaging share and growth analysis by primary outer type 50

9.8. Packaging share analysis by primary outer type 51

10. Macroeconomic analysis 52

10.1. GDP per Capita 55

10.2. Population and population growth 56

10.3. Consumer Price Index 57

10.4. Population breakdown by age 58

11. Consumergraphics 59

11.1. Consumption by Gender 59

11.2. Consumption by Age 60

11.3. Consumption by Education 61

11.4. Consumption by Degree of Urbanization 62

12. Methodology 63

13. Definitions 64

14. Appendix 75

15. About GlobalData 87

16. Disclaimer 88

17. Contact Us 89

To know more information on Purchase by Section, please send a mail to sales@kenresearch.com

List of Figures

Figure 1: Australia compared to the other top four countries in Asia-Pacific-market size, growth, and competitive landscape 6

Figure 2: Market size analysis by value and volume, Ice Cream sector, 2011-2021 7

Figure 3: Per capita consumption in Australia compared to global and Asia-Pacific average, 2011-2021 8

Figure 4: Degree of trading up/down in the Australian Ice Cream sector-Off-trade, 2015-2016 9

Figure 5: Degree of trading up/down in the Australian Ice Cream sector-On-trade, 2015-2016 10

Figure 6: Value and volume growth analysis by markets, 2016-2021 11

Figure 7: Per capita consumption (by markets) in Australia compared to global and Asia-Pacific average, 2016 13

Figure 8: Value and volume growth analysis, Artisanal Ice Cream market, 2011-2021 14

Figure 9: Value and volume growth analysis, Impulse Ice Cream-Single Serve market, 2011-2021 15

Figure 10: Value and volume growth analysis, Take-Home and Bulk Ice Cream market, 2011-2021 18

Figure 11: Distribution channel share, Ice Cream sector, 2011-2016 21

Figure 12: Distribution channel share, Artisanal Ice Cream market, 2011-2016 22

Figure 13: Distribution channel share, Impulse Ice Cream-Single Serve market, 2011-2016 23

Figure 14: Distribution channel share, Take-Home and Bulk Ice Cream market, 2011-2016 24

Figure 15: Leading brands in the Australian Ice Cream sector, value and volume share, 2016 25

Figure 16: Leading brands in the Impulse Ice Cream-Single Serve market, value and volume share, 2016 28

Figure 17: Leading brands in the Take-Home and Bulk Ice Cream market, value and volume share, 2016 30

Figure 18: Private label penetration by markets (value terms), 2016 36

Figure 19: Growth analysis, private label and brands, (2011-2016) 37

Figure 20: Value of Health & Wellness claims by market, USD million, 2016-2021 38

Figure 21: Value analysis by Health & Wellness product attributes, 2016 39

Figure 22: Volume analysis by Health & Wellness product attributes, 2016 40

Figure 23: Value analysis by Health & Wellness consumer benefits, 2016 41

Figure 24: Volume analysis by Health & Wellness consumer benefits, 2016 42

Figure 25: Leading companies in the Health & Wellness market by value, 2016-Impulse Ice Cream-Single Serve 43

Figure 26: Leading companies in the Health & Wellness market by value, 2016-Take-Home and Bulk Ice Cream 43

Figure 27: Packaging share and growth analysis by package material, 2011-2021 44

Figure 28: Use of package material by markets (in pack units), 2016 45

Figure 29: Packaging share and growth analysis by pack type, 2011-2021 46

Figure 30: Use of pack type by markets (in pack units), 2016 47

Figure 31: Packaging share and growth analysis by closure type, 2011-2021 48

Figure 32: Use of closure type by markets (in pack units), 2016 49

Figure 33: Packaging share and growth analysis by primary outer type, 2011-2021 50

Figure 34: Use of primary outer type by markets (in pack units), 2016 51

Figure 35: Relative comparison of countries based on PEST analysis 52

Figure 38: Australia's GDP per capita, 2011-2016 55

Figure 39: Population growth in Australia, 2011-2016 56

Figure 40: Consumer Price Index, Australia, 2010-2016 57

Figure 41: Age Profile, Australia, 2016 58

Figure 42: Consumption of Ice Cream by Gender, Australia, 2016 59

Figure 43: Consumption of Ice Cream by age, Australia, 2016 60

Figure 44: Consumption of Ice Cream by education, Australia, 2016 61

Figure 45: Consumption of Ice Cream by urbanization, Australia, 2016 62

Figure 46: About GlobalData 87

List of Tables

Table 1: Volume share of Australia in the global and Asia-Pacific Ice Cream sector, 2011-2021 5

Table 2: Growth analysis by markets, 2016-2021 12

Table 3: Value analysis of Impulse Ice Cream-Single Serve market by categories, 2011-2021 16

Table 4: Volume analysis of Impulse Ice Cream-Single Serve market by categories, 2011-2021 17

Table 5: Value analysis of Take-Home and Bulk Ice Cream market by categories, 2011-2021 19

Table 6: Volume analysis of Take-Home and Bulk Ice Cream market by categories, 2011-2021 20

Table 7: Brand Value and Volume-Ice Cream sector, 2016 26

Table 8: Brand Value and Volume-Impulse Ice Cream-Single Serve market, 2016 28

Table 9: Brand Value and Volume-Take-Home and Bulk Ice Cream market, 2016 31

Table 10: Brand Value and Volume-Dairy-Based category 32

Table 11: Brand Value and Volume-Water-Based category 33

Table 12: Brand Value and Volume-Dairy-Based category 34

Table 13: Brand Value and Volume-Water-Based category 35

Table 14: Consumption of Ice Cream by Gender and markets (Kg Million,2016) 59

Table 15: Consumption of Ice Cream by age and markets (Kg Million, 2016) 60

Table 16: Consumption of Ice Cream by education and markets (Kg Million, 2016) 61

Table 17: Consumption of Ice Cream by urbanization and markets (Kg Million, 2016) 62

Table 18: Market Definitions 64

Table 19: Category Definitions 65

Table 20: Channel Definitions 66

Table 21: Health & Wellness: Product Attributes-Food Minus 67

Table 22: Health & Wellness: Product Attributes-Free From 68

Table 23: Health & Wellness: Product Attributes-Functional & Fortified 69

Table 24: Health & Wellness: Product Attributes-Naturally Healthy 70

Table 25: Health & Wellness: Product Attributes-Food Intolerance 71

Table 26: Health & Wellness: Consumer Benefits-Health Management 72

Table 27: Health & Wellness: Analysis by Consumer Benefits 73

Table 28: Health & Wellness: Consumer Benefits-Performance 74

Table 29: Market Value for Artisanal Ice Cream-by category (A$ Million) 2011-2021 75

Table 30: Market Value for Artisanal Ice Cream-by category ( USD Million) 2011-2021 75

Table 31: Market Volume for Artisanal Ice Cream-by category (Kg Million) 2011-2021 75

Table 32: Market Value for Impulse Ice Cream-Single Serve-by category (A$ Million) 2011-2021 76

Table 33: Market Value for Impulse Ice Cream-Single Serve-by category ( USD Million) 2011-2021 76

Table 34: Market Volume for Impulse Ice Cream-Single Serve-by category (Kg Million) 2011-2021 77

Table 35: Market Value for Take-Home and Bulk Ice Cream-by category (A$ Million) 2011-2021 77

Table 36: Market Value for Take-Home and Bulk Ice Cream-by category ( USD Million) 2011-2021 78

Table 37: Market Volume for Take-Home and Bulk Ice Cream-by category (Kg Million) 2011-2021 78

Table 38: Sector Value for Ice Cream-by market (A$ Million) 2011-2021 79

Table 39: Sector Value for Ice Cream-by market ( USD Million) 2011-2021 80

Table 40: Sector Volume for Ice Cream-by market (Kg Million) 2011-2021 81

Table 41: Components of change- by Market (Off-trade) 81

Table 42: Components of change- by Market (On-trade) 82

Table 43: Ice Cream Sales Distribution in Australia- by Markets (A$ Million), 2016 82

Table 44: Key Health & Wellness product attributes driving sales in Australia (A$ Million) 83

Table 45: Key Health & Wellness consumer benefits driving sales in Australia (A$ Million) 83

Table 46: Package Material (in Million pack units) 84

Table 47: Pack Type (in Million pack units) 84

Table 48: Closure Type (in Million pack units) 84

Table 49: Primary Outer Type (in Million pack units) 85

Table 50: Exchange Rates: ( USD -A$), 2011-2021 85

Table 51: GDP Per Capita (A$) 85

Table 52: Population 86

Table 53: Consumer Price Index 86

Table 54: Age Profile (Millions of Persons) 86

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Unilever Australasian Food Group Bulla Dairy Foods Australasian Food Group Australasian Food Group Mondelez International Inc Sara Lee Corporation Weis Frozen Foods

Australia, Artisanal Ice Cream, Impulse Ice Cream-Single Serve, Take-Home and Bulk Ice Cream, Dairy-Based, Water-Based, Distribution, On-trade, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, channel share, brand share, market share, packaging, package materials, pack, closure, primary outer, volume share, value share


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