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Report Title

The UK Footwear Market 2018 - 2023

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The UK Footwear Market 2018 - 2023


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The UK Footwear Market 2018 - 2023

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The UK Footwear Market 2018 - 2023



Executive Summary

The UK Footwear Market 2018-2023

Summary

"The UK Footwear Market 2018-2023", report offers comprehensive insight and analysis of the footwear market (including forecasts up to 2023), the major players, the main trends, and consumer attitudes. It provides in-depth analysis of the following: the hot issues impacting the market, strategies for success, market sizes and forecasts, retailer profiles, retailer market shares, consumer data and future outlook. The report focuses on women's footwear, men's footwear and children's footwear. Consumer data is based on our 2018 How Britain Shops survey using a panel of 10,000 nationally representative consumers, and also our 2018 UK clothing & footwear survey, using a panel of 5,000 nationally representative consumers.

The UK footwear market is forecast to rise to GBP8.4bn in 2018, with forecast growth of 10.0% between 2018 and 2023. The growing influence of fashion in men's footwear, which is encouraging more frequent purchases, will lead to men's footwear outperforming the overall sector over the next five years.

Scope

- Comfort and fit rank highly as purchase drivers, with 81.8% and 57.4% of footwear shoppers, respectively, citing these considerations as important when making footwear purchases.

- Despite men's footwear driving growth out to 2023, women's footwear is the largest subsector, forecast to account for 49.1% of the market in 2018.

- JD Sports is forecast to maintain its position as market leader in 2018, holding a 1.4 percentage point lead over rival Sports Direct.

Reasons to buy

- Understand how the footwear shopping journey changes among different shopper demographics in order to maximise your sales potential.

- Glean how user-generated content can support online engagement in order to drive online conversion.

- Using our five year forecasts out to 2023, learn which channel in the footwear market will see the strongest growth in order to adapt your strategy to better position yourself against rivals.

- Identify consumer appetite for wide fit and comfort fit footwear to assess whether you should place more focus on these product categories.

Table of Contents

THE HOT ISSUES

Market drivers and inhibitors in footwear

Main issues in footwear:

Intensifying competition in footwear-new entrants and ones to watch

Utilising user-generated content online

Understanding the footwear shopper journey

Strategies for success

WHAT PEOPLE BUY

Headlines

The sector at a glance

The sector in context

Overall sector size

Overall sector growth

Category growth in footwear

Category dynamics: women's footwear

Category dynamics: men's footwear

Category dynamics: children's footwear

Spend per head

Online penetration

Online market size and growth rates

WHERE PEOPLE BUY

Headlines

Channels of distribution

Channel preference

Market shares

Comparative metrics for leading players

Most visited footwear retailers

Retailer profiles

Clarks

JD Sports

Office

Footasylum

Schuh

Shoe Zone

Deichmann

Dune

Kurt Geiger

Sports Direct

Competitor dynamics

Location preference

HOW & WHY PEOPLE SHOP

Headlines

Who shops and where they are located

Which categories they buy

Channels used by consumers

Fulfilment methods used by consumers

Frequency of shopping

What's important when purchasing footwear

What drives footwear purchases

Likelihood of recommending a retailer to a friend

Shopping preferences

Wide fit footwear-who shops

Top 10 most shopped retailers for wide fit footwear

Comfort fit footwear-who shops

Top 10 most shopped retailers for comfort footwear

METHODOLOGY

What is included

Market sizing

To know more information on Purchase by Section, please send a mail to sales@kenresearch.com

List of Figures

Footwear shopping preference by demographic, 2018

Total size of the footwear market by category, 2018e

Footwear share as a percentage of total retail spending, 2013, 2018e and 2023e

Overall footwear: size of the market, 2013-2023e

Overall footwear: growth rates, 2013-2023e

Overall footwear: inflation & volume, 2013-2023e

Footwear sub-categories growth (women's footwear, men's footwear and children's footwear), 2018e-2023e

Women's footwear: category size and growth rates, 2013-2023e

Men's footwear: category size and growth rates, 2013-2023e

Children's footwear: category size and growth rates, 2013-2023e

Footwear spend per head, 2018e-2023e

Online footwear penetration, 2013-2023e

Online footwear size and growth rates, 2013-2023e

Channel preference by demographic, 2018

Market shares of the top 10 footwear retailers, 2017 and 2018e

Top 20 most visited footwear retailers, 2018

Clarks: consumer dynamics and where else they shop, 2018

Clarks: footwear market share, 2013-2018e

JD Sports: consumer dynamics and where else they shop, 2018

JD Sports: footwear market share, 2013-2018e

Office: consumer dynamics and where else they shop, 2018

Office: footwear market share, 2013-2018e

Footasylum: consumer dynamics and where else they shop, 2018

Footasylum: footwear market share, 2013-2018e

Schuh: consumer dynamics and where else they shop, 2018

Schuh: footwear market share, 2013-2018e

Shoe Zone: consumer dynamics and where else they shop, 2018

Shoe Zone: footwear market share, 2013-2018e

Location preference by demographic, 2018

Footwear shopper penetration, by demographic and region, 2018

Profile of footwear shoppers, by demographic and region, 2018

Purchase penetration at category level, by demographic, 2018

Percentage of shoppers who have purchased each footwear style, by demographic, 2018

Fulfilment methods for footwear (home delivery, click & collect and third-party pickup) 2017 and 2018

Frequency of footwear purchases by demographic, 2017 and 2018

What's important when purchasing footwear, 2018

What drives footwear purchases, 2018

Likelihood of recommending a retailer to a friend, 2018

Views on footwear purchases, 2018

Wide fit footwear shopper penetration, by demographic, 2018

Top 10 most shopped retailers for wide fit footwear, 2018

Comfort fit footwear shopper penetration, by demographic, 2018

Top 10 most shopped retailers for comfort footwear, 2018

List of Tables

Footwear spend by subcategory, 2018e and 2023e

Footwear spend per head by age, 2018e

Footwear channel splits: 2018e, 2023e

Market share prospects out to 2019 for the top 10 players

Five year market shares for the Top 10 players, 2013-2018e

Comparative metrics for leading retailers

Retailer competitor overlap for the Top 10 players, 2018

Purchase penetration at subcategory level (women's footwear, men's footwear and children's footwear) by demographic, 2018

Proportion of footwear shoppers who have purchased each footwear style by demographic, 2018

Channel usage by demographic (instore, online, mail order), 2018

Fulfilment methods used by demographic (home delivery, click & collect and third-party pickup), 2018

What drives footwear purchases, by demographic, 2018

What drives footwear purchases, by retailer, 2018

Single User License:
Report can be used by individual purchaser only

Site License:
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License:
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

Adidas

Aldo

Amazon

ASDA

ASOS

Boohoo

Clarks

Debenhams

Deichmann

Dune

eBay

Ego

Footasylum

Footlocker

H&M

JD Sports

John Lewis

Kurt Geiger

Marks & Spencer

Martha Louisa

Matalan

Missguided

New Balance

New Look

Next

Nike

Office

Pavers

Primark

Public Desire

River Island

Russell & Bromley

Sainsbury's

Schuh

Shoe Zone

Skechers

Sports Direct

Superga

Tesco

TK Maxx

Topshop

Vagabond

Very.co.uk

Zara

Children's footwear, Clarks, Footwear, Footwear specialists, JD Sports, Kurt Geiger, Marks & Spencer, Men's footwear, Next, Office, Primark, Schuh, Sports Direct, Sportswear specialists, TK Maxx, Women's footwear


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