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Report Title

Banking Competitor Profile: HSBC

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Report Title

Banking Competitor Profile: HSBC


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Banking Competitor Profile: HSBC

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Banking Competitor Profile: HSBC



Executive Summary

Banking Competitor Profile: HSBC

Summary

"Banking Competitor Profile: HSBC", benchmarks HSBC's performance across current accounts, savings accounts, mortgages, and personal loans against the overall market.

HSBC is one of the UK's largest retail banks, and has improved its competitiveness in the savings and personal loans markets in recent years. However, it also suffers from lower-than-average performance with respect to Net Promoter Score and customer satisfaction across a number of its key products.

The report offers insight into

How HSBC's customers choose and apply for their key financial products, and how their behavior differs from customers of other banks.

The extent to which HSBC's customers will recommend their bank, how satisfied they are with the service they receive, and how loyal they are relative to other consumers.

How HSBC is faring in terms of market share across the main product areas.

Scope

HSBC had the third-largest net inflow of current account switchers of any bank in Q1 2017, although customers claim to be slightly more inclined to switch to another provider over the next 12 months.

HSBC's share of the savings market, as measured by total retail deposits, has steadily increased in recent years, reaching 8.5% by 2016. HSBC savers are more likely than average to rely on personal recommendations when choosing their account.

For several years, HSBC has had a broadly consistent 6% share of the mortgage market with respect to balances outstanding. HSBC's reliance on direct distribution means its own branch and website channels play a much greater role as information sources than they do for other banks.

Reasons to buy

Gain insight into how HSBC acquires new customers in comparison to other providers.

Build your understanding of how favorably HSBC's customers view the bank and how likely they are to switch.

Understand how well HSBC is performing financially compared to the rest of the market.

Table of Contents

Executive Summary

Overview

Channel use

Current accounts

Savings accounts

Mortgages

Personal loans

Financial performance

Strategy and innovation

Appendix

To know more information on Purchase by Section, please send a mail to sales@kenresearch.com

Single User License:
Report can be used by individual purchaser only

Site License:
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License:
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

HSBC


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